How not selling one product makes you sell more of another

How not selling one product makes you sell more of another

How not selling  I have started reading another classic from the world of business books. After 4 biographies in a row, it was time again for another type of reading. I think that with Predictably Irrational I have found another real gem. I just read the first 20 pages and I have already gotten several ideas for my projects. Today I will tell you about one of them.

How The Economist makes you buy the most expensive pack How not selling

How not selling  How The Economist makes you buy the most expensive pack In the image category email list above you can see the version that you can find on their website today . Before there was a significant price difference between the online subscription and the printed magazine version. Now they cost the same. Types of subscriptions at The Economist today Types of subscriptions at The Economist today What is striking about the 3 options presented is that

The buyer compares everything and this allows you to apply a trick sell more of another

The buyer compares everything and this allows you to apply a trick Phone Number MX Everything is relative. The poor compare themselves to the rich and the rich to the super rich. It is the great weakness of the human being that you can take advantage of by applying small sales tricks.

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